The Accounting Apps podcast is a long-running, independent show hosted by Heather Smith, exploring how accounting technology really works in practice.
Through in-depth conversations with founders, product leaders, CFOs and practitioners from around the world, Heather offers a behind-the-scenes look at how accounting software is built, where it shines, where it struggles, and how it can be used more effectively by accountants, bookkeepers and businesses.
Each episode sits at the intersection of accounting, technology and modern practice. Guests share how they built their businesses, the lessons they’ve learned along the way, and practical insights you can apply with clients or inside your own firm.
Listeners often comment on Heather’s calm, engaging voice and clear storytelling style, making complex topics easy and genuinely enjoyable to listen to. Practical, thoughtful, and refreshingly honest, this is a podcast for people who want to understand accounting technology, not just hear about it.
The Accounting Apps podcast vision
The vision for the podcast is to share stories of people and businesses operating in our connected Cloud community. • Developers • Cloud Integrators • End-Users • Solution providers • and Business Consultants. To mix it up I also speak with brilliant minds leading the digital revolution who perhaps have nothing to do with accounting– but are just interesting in their own way. The show’s an opportunity to gain a deep understanding of our business community, and how we can use big data to transform small businesses.
I have long relationships with the people I deal with and for me, it’s essential that I know the people behind these digital solutions. We’re doing business on the internet with people from across the globe, but essentially we buy from people. The Accounting Apps podcast is real people sharing real experiences and insights, and the whole shebang – the good, the bad and the ugly – it’s the must listen to podcast if you’re working within the community.
- How you can implement and integrate business tools with your online accounting software to automate processes, improve productivity, and profitability;
- How to build a business developing business apps; or
- How to build a tech stack that meets your business needs or introduce your clients to them.
Brilliant guests include entrepreneurs, founders, business consultants, accountants, bookkeepers, small business owners, cloud advisors, developers, cloud integrators and solution providers.
I’m obsessed with how effective automation and integration can produce timely clean data, to surface information for brave, fast data-informed decision making. Better data, better decisions, better business. I explores this topic with my guests, uncovering insights that offer you a competitive edge. Delve deeper into the Accounting Apps landscape and enhance your understanding. The podcast promises enlightening discussions in the fields of accounting, technology and artificial intelligence.
The Accounting Apps podcast, formerly known as the Cloud Stories podcast, has been a trailblazer since 2014 in the accounting and business podcast arena, celebrates a significant achievement of over 145,000 downloads. It’s distinguished not just by its content but also as one of the few podcasts in its niche hosted by a woman.
Listen and subscribe to the Accounting Apps podcast on these channels
Amazon Music/Audible * Apple Music * Audacy * Deezer * iHeartRadio * JioSaavn * Player.fm * Spotify * YouTube
Podcasting fun facts
- The podcast was originally called Cloud Stories.
- The first episode was released on 11th August 2014 : Identifying Your Passion and Turning it into Business Success with Valerie Khoo.
- The first podcast I seriously listened to was: Manager Tools















