Heather

About Heather Smith

Heather Smith can help your business deliver powerful, engaging and educational content, through guest blog posts, educational instructions, video creation, podcasts, and social media blasts. She hosts the #1 independent Cloud Stories podcast Cloud Stories, authored Xero for Dummies, produces easy to follow videos on her YouTube channel and hosts the Cloud Accountants and Advisors Meetup and Xero Mastermind Facebook group. As a chartered accountant and chartered certified accountant and certified Xero & MYOB software advisor she has the knowledge, expertise and credibility to talk about your business solution to the accounting and bookkeeping community.

Pearl Earrings @TiffanyAndCo vs @Kmart

As an accountant I am painfully aware that people are spending more money than they are earning, and they are unnecessarily adopting a mindset that debt is a normal part of life.  Like losing weight, reducing debt is simple, spend less than you earn, but sometimes you simply do not know where to start. You are [...]

2020-01-28T09:16:52+10:00February 24th, 2012|0 Comments

Buyer beware: underhand pricing strategies

After I recovered from the shock of the quote for some minor orthodontic work, I realised my orthodontist had used some very savvy pricing strategies on me. Would you should you use them in your business? Deceptive pricing Price fixing Divide and conquer pricing Pay for a quote Share the cost Click here to read [...]

2017-03-01T14:30:55+10:00February 10th, 2012|0 Comments

ANZ VISA payWave

I have been a big fan of ANZ bank for over ten years. One of the few downsides of banking with ANZ, and admittedly it is probably other banks, are around their credit card. I am frequently being advised that I have access to an increased credit limit, and advised I have X number of [...]

2017-03-01T14:30:56+10:00February 10th, 2012|0 Comments

Customer Relationship Manager software on @alizasherman’s radar

CRM stands for Customer Relationship Manager i.e. a process and systems that help you track details about customers and contacts and manage those connections. There are many socially-powered and mobile CRM applications that help you keep up with and engage with your customers and contacts. Think of these products as turbo chargers for networking. To [...]

2014-01-29T14:23:28+10:00February 10th, 2012|0 Comments

Andrew Penn has just been announced as CFO of Telstra

Many congratulations to fellow member of ACCA, Andrew Penn has just been announced as CFO of Telstra. Telstra is Australia's largest telco and, with a market capitalisation of some $40billion, is one of the world's Top 200 companies making this a very significant appointment. It is exciting to see what someone with the same qualification [...]

2014-01-29T14:18:08+10:00February 10th, 2012|0 Comments

SAM (Spa or Salon Account Manager) Beauty Salon Software

I was talking to my hairdresser yesterday and she told me she was moving too a much cheaper POS (point of sale) system called SAM. Have you ever heard of it? You can download a copy here :- http://download.cnet.com/SAM-Spa-Salon-Account-Manager/3000-2065_4-10398218.html I could not find any "Australian" information about this product, and could not ascertain from its website [...]

2021-01-19T11:35:08+10:00February 9th, 2012|0 Comments

Online E-Learning Options

I've been exploring the options for an online delivery tool to enable me to better serve my clients. It may be called many things; a content management delivery tool, an online learning platform, e-learning, e-teaching. I want to be able to offer economical online training solution that is automated, can be started at any point in [...]

2017-03-01T14:30:58+10:00January 1st, 2012|6 Comments

"Sound Bites and Fury Political ~ Narrative in the Digital Age" f. @LaurieOakes @NickBryantOz & @dwabriz

On Saturday, I attended "Sound Bites and Fury Political ~ Narrative in the Digital Age" at the State Library as a part of the Brisbane Writers Festival featuring @LaurieOakes @NickBryantOz & @dwabriz The panel consisted of Nick Bryant - BBC correspondent based in Sydney, Andrew Lee – a ALP MP and an economist who wrote [...]

2017-03-01T14:30:59+10:00September 16th, 2011|0 Comments

I am fascinated by Allison Dubois

I am fascinated by Allison Dubois (http://www.allisondubois.com) .  I am sceptical of her Medium skills, what I am enamoured with are her business skills.  In Medium, she effectively operates as a soloists driven by her passion to help people with her unusual insights.  Her home life reflects a reality for many people; it is a [...]

2014-01-30T12:16:12+10:00August 26th, 2011|0 Comments
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