MediaPhones, Accounting Dashboards & Digital Marketplaces: The Design Journey of Xero’s Co-Founder | Philip Fierlinger
"Accounting software should not be about the purpose of accounting software. It shouldn't be about paying taxes. It should be about running your business. And so if cash is the most important thing you need to understand about your business, you need to have as close to real-time visibility on your cash as possible". [...]